Gen X dominates online spend
Online shopping is not, it seems, the exclusive domain of teenagers and Gen Y, according to a report by Quantium. Online...
Online shopping is not, it seems, the exclusive domain of teenagers and Gen Y, according to a report by Quantium. Online spending is dominated by the 35 to 44 year old market Although those aged 35-44 make up approximately 17.2% of the adult population, their share of online spend is the highest at 24.2%....