Zero Moment of Truth – What is it, and is it still relevant?

This shouldn’t be news to anyone, but the internet has changed things – forever. So I was surprised at a...

This shouldn’t be news to anyone, but the internet has changed things – forever. So I was surprised at a recent event that even after 8 years, very few people in a room of marketing professionals had heard of the Zero Moment of Truth. The Zero Moment of Truth was...

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Message from the CEO | 15 September 2020

Following months of the most stringent lockdown measures in the country, the Victorian Government has announced an expanded financial...

Following months of the most stringent lockdown measures in the country, the Victorian Government has announced an expanded financial relief package to help stem the job losses in Australia’s second most populous state. Tens of thousands of Victorian businesses will now be eligible for cash grants, payroll relief and cashflow...

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Mental health and wellbeing during COVID 19

“The mental health and wellbeing of your employees will be one of the keys to business continuity and commercial...

“The mental health and wellbeing of your employees will be one of the keys to business continuity and commercial success now and in the future” COVID-19 has had a devastating impact on the retail sector and never before has workplace mental health and wellbeing been more important. The physical health crisis...

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Retailers support SA plastics ban but more time and support needed

The National Retail Association (NRA) commends the South Australian government for its action on single-use plastics, but insists more...

The National Retail Association (NRA) commends the South Australian government for its action on single-use plastics, but insists more time and support is needed to help businesses to prepare and comply. South Australia is the first state to ban single-use plastic items such as straws, cutlery, stirrers as well as...

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Message from the CEO | 8 September 2020

After being in lockdown for weeks on end, the Victorian Government has announced a roadmap to steadily reopen the...

After being in lockdown for weeks on end, the Victorian Government has announced a roadmap to steadily reopen the state. Unfortunately, asides from essential retail outlets, the sector will remain closed until at least 26 October. This will bring the total time that retail has been in lockdown to...

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Blue Yonder | 6 key supply chain planning strategies to prepare for the new normal

BlueYonder and NRA Technology partner Zebra Technologies will be jointly hosting the webinar Empowering distribution centres – Keeping the...

BlueYonder and NRA Technology partner Zebra Technologies will be jointly hosting the webinar Empowering distribution centres – Keeping the lights on through ongoing disruption on Tuesday 15th September at 12:00pm. Register for the webinar here   By now we all understand the importance of adapting to the impacts of COVID-19. The critical...

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Presumptuous payroll rules end in heavy penalties for employer

By Alex Millman and Lindsay Carroll, NRA Legal In a stern warning for employers who “automate” certain parts of their...

By Alex Millman and Lindsay Carroll, NRA Legal In a stern warning for employers who “automate” certain parts of their payroll processes, the South Australian Employment Tribunal (the Tribunal) has slammed an employer with significant penalties for automatically deducting unpaid meal breaks from an employee’s day. The Tribunal also imposed penalties...

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Make time to ask R U OK this Thursday

The National Retail Association has been putting the mental health of our retailers at the forefront over the past...

The National Retail Association has been putting the mental health of our retailers at the forefront over the past several months, from providing resources on mental health support on our COVID-19 page, to hosting webinars, to joining forces with our Workplace Wellness partner Luemo. However, in your own workplace it...

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The best eCommerce secrets are right under your nose

There’s a fairly straightforward formula used when it comes to creating online retail stores. We’re talking homepage, PLP, PDP,...

There’s a fairly straightforward formula used when it comes to creating online retail stores. We’re talking homepage, PLP, PDP, inner content pages, blog. You know the drill. These best practice structures are accepted by the online community (customers, business owners and marketers alike) as the expected layout for an eCommerce...

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NRA wants to hear from retailers: Foundation Skills for Your Future Program

The National Retail Association has been appointed to the panel of Service Providers for the Foundation Skills for your...

The National Retail Association has been appointed to the panel of Service Providers for the Foundation Skills for your Future Program (FSK). If you have employees with gaps in their language, literacy, numeracy or digital skills, please get in touch with the NRA to discuss developing a fully funded program...

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Flight Centre’s customised hygiene service solution

The pandemic crisis has led to dramatic shifts in consumer behavior. Our retail customers have their work cut out...

The pandemic crisis has led to dramatic shifts in consumer behavior. Our retail customers have their work cut out for them to increase shopper dwell time, maintain loyalty and increase consumer confidence in a more visible – and permanent way. Five months after COVID-19 hit Australia, businesses are realising that...

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Tools for retailers to move towards omnichannel retail

Have you taken the leap towards omnichannel marketing? If not, you’re not alone.  Over 45% of marketers say they lack...

Have you taken the leap towards omnichannel marketing? If not, you’re not alone.  Over 45% of marketers say they lack the skills, technology or expertise to optimise their customer journey to an omnichannel approach.  As your digital marketing partner, we’ve organised a list of Shopify apps we use to optimise our...

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Message from the CEO | 1 September 2020

Coronavirus has changed life as we had come to know it in many ways. None of us will be...

Coronavirus has changed life as we had come to know it in many ways. None of us will be going on an overseas holiday for some time, crowded events remain off limits and the economic fallout will be substantial. From a retail perspective, it has impacted all of you regardless...

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“Hopelessly cavalier”: Fair Work Commission cracks down on discriminatory redundancies

By Calum Woods and Lindsay Carroll, NRA Legal The Fair Work Commission has taken aim at a family-owned retail business...

By Calum Woods and Lindsay Carroll, NRA Legal The Fair Work Commission has taken aim at a family-owned retail business and a financial services firm, both of whom restructured their operations after they were notified that two respective employees had fallen pregnant. In a rare consent arbitration, Compuworld was found to...

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Message from the CEO: 25 August 2020

Last Friday saw the ABS release its preliminary report for July 2020, with some surprising news. Turnover rose by...

Last Friday saw the ABS release its preliminary report for July 2020, with some surprising news. Turnover rose by a substantial 3.3 per cent on the June figures, with every state and territory except Victoria experiencing increased sales compared to June. While this is probably not that surprising given...

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The definitive guide to employee classification levels

By Calum Woods and Lindsay Carroll, NRA Legal One of the most common questions we are asked on the NRA’s...

By Calum Woods and Lindsay Carroll, NRA Legal One of the most common questions we are asked on the NRA’s workplace relations hotline is how to correctly classify employees. In most cases, this is a fairly straight forward exercise, and it’s an important skill for business owners to develop. However, like...

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